Blis Probiotics | Increase the good - Brand campaign
Agency: YOUNGSHAND

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To launch the creative platform ‘Increase the good’, we enlisted the help of Kiwi illustrator, Ruby Jones - renowned for inspiring hope and kindness with her artwork ‘This is your home and you should have been safe here’. Through Ruby's down-to-earth illustration style we launched a new brand that humanises the science of probiotics by celebrating the good that's in the world around us.